December 8, 2020

12 - 1:30 pm CT

Social media can be intimidating, time consuming, and overwhelming even for social media professionals. Through this workshop, we demystify the process from what do I say to how did I do. First we develop a strategy then we make a plan to get it done. You will leave with a plan in hand to make all your hopes & dreams come true - or at least master social media.

• ​Some things we cover:
  What’s your voice? Where is your audience? How often should you post?

• Create a content calendar, editorial calendar & content strategy

• Reporting & analytics strategies that get to the point

• Clever tricks to get noticed

• Learn the who, what, when, where, why & how for:
  Organic vs. paid
  UGC vs. branded content
  Content automation
  KPI’s

• How to avoid royally screwing things up

• What to do when you royally screw things up