April 21, 2017

Social Media News: Dirty 30

Instagram adds “Collections” The platform added the capability for users to save posts with its bookmark icon. This week, Instagram launched collections which allow users to save and organize ideas. What’s the perk for brands? The feature will allow users to save posts for shopping or planning, which could directly […]
April 13, 2017

Ashlyn Dupuis Joins the 92W Team

New to the 92W team, but well versed in the agency environment, Ashlyn has a diverse background in strategic planning, media buying, public relations, social media, and event planning. With a multi-faceted background, she offers unique insight into connecting brands with consumers in the digital realm. At only 25, Dupuis […]
March 31, 2017

Social Media News: Weekly Dirty 30

Here’s this week’s Social Media News: Weekly Dirty 30 with brief descriptions and links to READ MORE. Thanks to Ashlyn Dupuis, our Social Ninja! Facebook Split Testing Now Available to Optimize Campaign Efforts While split testing is not anything new, Facebook just updated its ad manager to optimize advertisers’ efforts […]
March 22, 2017

Social Media News: Weekly Dirty 30

Here’s this week’s Social Media News: Weekly Dirty 30 with brief descriptions and links to READ MORE. Thanks to Ashlyn Dupuis, our Social Ninja!   Facebook Virtual Reality– Facebook bought Oculus Rift for $2 billion. Expect to see more developments in making the Facebook experience more immersive for users going forward, […]
February 1, 2017

Dispatch: The Age of Exploration

Have you ever tried to explain to someone what exactly public relations is? It’s a fun party game… you should try it! Public relations has always been an elusive discipline to summarize and adding social media to the mix certainly doesn’t help. From “marketer” to “facebook girl,” I’ve been called […]