Wondering what all the hype about hiring a social media agency is? We’re not into bragging about ourselves, but we’re confident on what skills and success we deliver to our clients. Whether you are on the fence or ready to make the jump, here are 5 reasons to hire a social media agency:
If you don’t measure your efforts on social media, you aren’t using it to your advantage. Plain and simple. With access to analytic software and seamless navigation through native insights, it’s our second language, and something about CPMs and CPCs gets us fired up!
2. New Perspective
The truth is, you know the ins and outs of your company. But, when you don’t know how to promote and connect with the right consumer effectively, you just won’t reach maximum potential for converting those consumers into customers. A social media agency will provide you with new insight and perspective on how to take your efforts to the next level.
3. Trends + Techniques
The beauty of social media is that it is ever-changing. Some see this as a flaw. If you’re reading this, we know it can be nearly impossible for a business owner (and even in-house marketing teams) to set time aside every day to getting refreshed on and learning new tactics and techniques, but it’s our daily grind — we love it. And our clients love us for it! Don’t wait a year from now to tackle live video, VR may have kicked it to the curb by then.
4. Skilled Team
At this moment, it might not make financial sense for your company to hire a designer, strategist, content manager, and coordinator. But, you can get all of these and more with a social agency for a fraction of that cost. In other words, you’ll sleep better knowing your ROI at the end of the year will be golden.
5. Time is Money
Remember how we mentioned your ROI? There is a whole lot that goes into social media: Research, strategy, content development, media buying, management, monitoring, analytics, being up-to-date of trends and new techniques for organic and paid content, complex algorithms, and the list goes on. Ask yourself (seriously, think about it): Is this the best way for you or whoever is running your accounts to manage their time? Are you bringing in a plethora of new business with your current efforts? If you answered no, then let’s talk!
Ninety-Two West started as a Public Relations and Social Media boutique agency with a passion for building cult followings for our clients, primarily in the outdoors and travel industries. Based in the heart of Louisiana, a state that KNOWS and LOVES the water, traveling and rich culture, we’re excited to have the opportunity to TALK about it – day in, day out.